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Monday, May 10, 2021

Why WordPress is great for your ecommerce website

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Social Commerce 101

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What is network marketing?

What is network marketing?


Recently, I have seen that others are talking about network marketing, and I want to know what is network marketing


Many netizens are asking some questions about network marketing promotion strategy, network marketing analysis, network marketing consultation, network marketing products, enterprise network marketing strategy, and the difference between network marketing and traditional marketing. In fact, it reflects two "pain points" that we are concerned about and hope to solve.


1. Realize that network marketing promotion is a better marketing way at present


2. Hope to find or someone tell themselves effective ways or methods of network marketing promotion.


In fact, for these problems, the first thing to solve is what is "network marketing promotion"?


The simple meaning of E-marketing promotion is: through the Internet, enterprises and products, people and works, websites and apps, e-commerce and micro commerce and other physical products or virtual products will receive more attention on the Internet, so as to enhance the reputation and sell products.


Secondly, on the Internet, "flow" means everything. With flow, you can get what you want, so the final result of network marketing promotion is a process of "getting flow through the network". According to the statement in the document "declassification: network marketing promotion actual combat and flow realization formula", it is as follows:


What is the fundamental purpose of "network marketing promotion"? In fact, there is no cover up to say is "sell products", sell products to make money! In fact, it is the process of "obtaining traffic through the network, and then realizing the traffic". So we really don't have much energy and time to do something that seems to have an effect on network marketing. In fact, it's really a frustrated attempt of marketing promotion technology.


However, we can't help asking:


1. Is there a way to get more traffic through the Internet without spending too much marketing cost or even zero cost?


2. Is there a way to get rid of the complex network technology and quickly start to realize the traffic?


3. Is there a fixed one key reference formula of "network marketing promotion" similar to Wushu routine?


So, in the final analysis: network marketing promotion is the process of choosing a suitable network marketing promotion method to obtain traffic according to its own product nature.


The current network marketing channel is not limited to the previous search engine SEO optimization, QQ marketing, e-mail marketing, question and answer marketing, competitive advertising and so on, because the development of the Internet today has evolved into more innovative platforms and promotion methods, such as live broadcast With the rise of knowledge payment, we need to find suitable products and marketing channels in a short period of time, so as to obtain traffic

Sunday, May 9, 2021

How Is Digital Marketing Integral: Know The Impacts From Aariz Khaleeq

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network marketing

 I don't know if I can help you with the information I found on the Internet


Like many emerging disciplines, "network marketing" also does not have a recognized and perfect definition. In a broad sense, all the marketing activities that take the Internet as the main means to achieve a certain marketing goal can be called network marketing (or online marketing). In other words, network marketing runs through the whole process of enterprise's online operation, including information release, information collection, and e-commerce based on online transactions, Network marketing has always been an important content.


For the understanding of network marketing, some scholars or network marketing practitioners often focus on some different aspects of network marketing research and understanding: some focus on the technical means of network itself; Some pay attention to the promotion skills of the website; Some people equate network marketing with online direct selling; Some also put the online sales mode of emerging e-commerce enterprises into the category of online marketing


On the theory and method of network marketing, some monographs have been published in China, and many articles have been published in professional newspapers. More information appears on Internet related websites. A comprehensive view of the existing views has not formed a complete system. In the face of a lot of information, it gives people the feeling of seeing only trees but not forests.


In order to understand the whole picture of network marketing, it is necessary to give a reasonable definition of network marketing


Network marketing is an integral part of the overall marketing strategy of enterprises. It is a kind of marketing means based on the Internet and with the help of Internet characteristics to achieve certain marketing goals.


According to this definition, we can draw the following conclusions


First, online marketing is not online sales


Online marketing is the result of the development of network marketing to a certain stage. Network marketing is a basic activity to achieve the purpose of online sales, but network marketing itself is not equal to online sales.


This can be explained from two aspects


(1) Because the effect of network marketing may be manifested in many aspects, such as the promotion of enterprise brand value, strengthening the communication with customers, as a tool to release information, network marketing activities may not necessarily achieve the purpose of online direct sales, but it is likely to be conducive to increasing the total sales;


(2) The promotion means of online sales not only rely on online marketing, but also take many traditional ways, such as traditional media advertising, publishing news, printing and distributing brochures and so on.


Second, network marketing is not limited to the Internet


This may be a bit puzzling, not on the Internet how to call network marketing? This is because the Internet itself is still a new thing. In China, the number of people who surf the Internet accounts for a small proportion of the total population. Even for those who have already surfed the Internet, due to various factors, they are interested in looking for relevant information. Through some conventional retrieval methods on the Internet, they may not be able to successfully find the information they need. Moreover, for many primary users, May not know how to query information, therefore, a complete network marketing program, in addition to online promotion, it is necessary to use traditional marketing methods for offline promotion. This can be understood as marketing about network marketing itself, just as advertising about advertising.


Third, network marketing is based on traditional marketing theory


Because network marketing is an integral part of an enterprise's overall marketing strategy, network marketing activities cannot exist independently from the general marketing environment. Network marketing theory is the application and development of traditional marketing theory in the Internet environment. The comparison between the network marketing theory and the traditional marketing theory will be deeply analyzed in the following content

Saturday, May 8, 2021

Internet of Things (IoT) Platforms Market 2021 – 2026: PTC (ThingWorx), Cisco (Jasper), Microsoft ...

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What is network marketing called

 What is network marketing called


?“ Network marketing is an integral part of the enterprise's overall marketing strategy, which is carried out to achieve the overall business objectives of the enterprise, and the Internet is the basic means of marketing


Activities to create an online business environment. " Synonyms of network marketing include: online marketing, Internet marketing, online marketing, online marketing, etc. These words all have the same meaning. Generally speaking, network marketing is a marketing activity with Internet as the main means.


Network marketing has strong practical characteristics. It is more practical to find the general methods and rules of network marketing than empty theoretical discussion. Therefore, how to define network marketing is not the most important. The key is to understand the real meaning and purpose of network marketing, that is, to fully understand the new marketing environment of Internet, and to use various Internet tools to provide effective support for enterprise marketing activities. This is also the reason why we must pay attention to the practical methods of network marketing in the research of network marketing

Friday, May 7, 2021

Best Apps to Sell Stuff

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Hain Celestial (HAIN) Q3 Earnings Beat Estimates, Sales Miss

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Meet Aariz khaleeq who has topped the Digital Marketing Arena with his impeccable work

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What is network marketing? How does network marketing enterprise operate? Is it sales, just borrowing the Internet to do business

What is network marketing? How does network marketing enterprise operate? Is it sales, just borrowing the Internet to do business


network marketing


Definition of network marketing


"Network marketing is an integral part of an enterprise's overall marketing strategy. It is a variety of activities to achieve the enterprise's overall business objectives and create an online business environment with the Internet as the basic means." This is the definition of network marketing in "network marketing foundation and practice" (Feng Yingjian, Tsinghua University Press, January 2002, 1st Edition), which is widely quoted by various network marketing textbooks and network marketing papers.


Synonyms of network marketing include: online marketing, Internet marketing, online marketing, online marketing, etc. These words all have the same meaning. Generally speaking, network marketing is a marketing activity with Internet as the main means.


Network marketing has strong practical characteristics. It is more practical to find the general methods and rules of network marketing than empty theoretical discussion. Therefore, how to define network marketing is not the most important. The key is to understand the real meaning and purpose of network marketing, that is, to fully understand the new marketing environment of Internet, and to use various Internet tools to provide effective support for enterprise marketing activities. This is also the reason why we must pay attention to the practical methods of network marketing in the research of network marketing.


The function of network marketing


The concept of network marketing function was first put forward in "network marketing foundation and practice" (Tsinghua University Press, first edition in February 2002), and the function of network marketing was summarized into eight aspects: website promotion, network brand, information release, online research, customer relationship, customer service, sales channel and sales promotion. The function of network marketing not only shows the function of network marketing and the main content of network marketing, but also shows the effect that network marketing should be able to achieve. The understanding of network marketing function is helpful to fully understand the value and content system of network marketing. Therefore, the author thinks that the function of network marketing is one of the theoretical basis of network marketing.


[detailed introduction to eight basic functions of network marketing]


Network brand. One of the important tasks of network marketing is to establish and promote the brand of enterprises on the Internet. The offline brand of well-known enterprises can be extended on the Internet, while the general enterprises can quickly establish the brand image and enhance the overall image of enterprises through the Internet. The construction of network brand is based on the construction of enterprise website, through a series of promotion measures, to achieve customer and public awareness and recognition of the enterprise. To a certain extent, the value of network brand is even higher than the direct income obtained through the network.


Website promotion. This is one of the most basic functions of network marketing. A few years ago, we even thought that network marketing was website promotion. Compared with other functions, website promotion is more urgent and important. All functions of the website should be based on a certain amount of visits. Therefore, website promotion is the core work of network marketing.


Information Delivery. Website is an information carrier. Publishing information through website is one of the main methods of network marketing. At the same time, information publishing is also the basic function of network marketing. Therefore, it can be understood that no matter what kind of network marketing method, the result is to deliver certain information to target groups, including customers / potential customers, media, partners, competitors, etc.


Sales promotion. The basic purpose of marketing is to provide help for increasing sales, and network marketing is no exception. Most network marketing methods are related to promoting sales directly or indirectly, but promoting sales is not limited to promoting online sales. In fact, network marketing is very valuable for promoting offline sales in many cases.


distribution channel. An enterprise website with online trading function is itself an online trading place. Online sales is the extension of enterprise sales channels on the Internet. The construction of online sales channels is not limited to the website itself, but also includes online stores built on the comprehensive e-commerce platform, and different forms of cooperation with other e-commerce websites.


Customer service. Internet provides a more convenient means of online customer service, from the simplest form of FAQ (frequently asked questions), to mailing list, BBS, chat room and other instant messaging services, customer service quality has an important impact on the effect of network marketing.


Customer relationship. Good customer relationship is a necessary condition for the effectiveness of network marketing. Through the interaction of the website and customer participation, the customer service is carried out and the customer relationship is enhanced.


Online research. Compared with traditional market research, online research has the characteristics of high efficiency and low cost. Therefore, online research has become one of the main functions of network marketing.


The significance of developing network marketing lies in giving full play to various functions and maximizing the overall benefits of online operation. Therefore, it is inappropriate to deny the role of network marketing only because of the poor effect in some aspects. The function of network marketing is realized by various network marketing methods. The functions of network marketing are not independent of each other. The same function may need the joint action of multiple network marketing methods, and the same network marketing method may also be applicable to multiple network marketing functions.

What is network marketing?

What is network marketing?


Network marketing refers to all kinds of marketing activities (including network research, network new product development, network promotion, network distribution, network service, etc.) based on electronic information technology and computer network


Network marketing in a broad sense includes: online marketing, Internet marketing, online marketing, online marketing, etc


Narrow sense of network marketing: refers to the organization or individual based on the open and convenient Internet, a series of business activities for products and services, so as to achieve the whole process of meeting the needs of the organization or individual

Thursday, May 6, 2021

Salesforce Announces Timing of its First Quarter Fiscal 2022 Results Conference Call

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What is network direct marketing?

 What is network direct marketing?


Network direct marketing refers to the way that manufacturers directly develop distribution channels or sell products to end consumers through the network.


Network direct marketing is a new and subversive marketing mode by combining the traditional direct selling behavior with the network. Many small and medium-sized enterprises adopt network direct marketing because of the large distribution cost and small strength. They want to make use of the characteristics of small cost and large income. To achieve the purpose of small and broad.


The convenience and quickness of the Internet makes it convenient for customers to put forward suggestions and purchase demands to enterprises directly through the Internet, and also to obtain after-sales service directly through the Internet. Enterprises can find out their shortcomings from customers' suggestions, needs and required services, and carry out operation and management according to customers' needs to reduce marketing costs.


One of the most important characteristics of direct marketing is that the effect of marketing activities is measurable. Network marketing is testable, measurable and evaluable. With timely marketing effect evaluation, we can improve the previous marketing efforts in time, so as to obtain more satisfactory results

Wednesday, May 5, 2021

10 Best Advertising Stocks to Buy Now

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Tuesday, May 4, 2021

Lawsuit Alleges Kodiak Cakes Lack Claimed Protein Content

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What is the real meaning of network marketing?

What is the real meaning of network marketing?


Online marketing


Marketing (e-marketing) is a new marketing method based on the Internet, which uses the interaction of digital information and network media to assist the realization of marketing objectives. Weber believes that the most intuitive understanding of E-marketing is a series of enterprise activities which are customer-centered, network oriented and carried out for the purpose of enterprise.


1. Network marketing in a broad sense


Synonyms of network marketing include: online marketing, Internet marketing, online marketing, online marketing, etc. These words all have the same meaning. Generally speaking, network marketing is a marketing activity with Internet as the main means.


Network marketing has strong practical characteristics. It is more practical to find the general methods and rules of network marketing than empty theoretical discussion. Therefore, how to define network marketing is not the most important. The key is to understand the real meaning and purpose of network marketing, that is, to fully understand the new marketing environment of Internet, and to use various Internet tools to provide effective support for enterprise marketing activities. This is also the reason why we must pay attention to the practical methods of network marketing in the research of network marketing.


2. Narrow sense of network marketing


In a narrow sense, network marketing refers to a series of business activities that organizations or individuals do for products and services based on the open and convenient Internet, so as to meet the needs of organizations or individuals. Network marketing is a new business marketing mode.


3. Popular definition of network marketing: marketing activities carried out by means of the Internet, that is, activities that use the Internet as a tool to create a sales atmosphere.


Network marketing is not online sales: sales is the product of marketing to a certain stage, sales is the result, and marketing is the process; The promotion means of network marketing not only rely on the Internet, but also traditional TV, outdoor advertising and leaflets. Generally speaking, network marketing is not limited to the Internet: a complete network marketing program, in addition to online promotion, it is necessary to use traditional methods for offline promotion. This can be understood as marketing about network marketing itself, just like advertising about advertising.

Monday, May 3, 2021

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What is network marketing?

What is network marketing?


How to learn network marketing well?


Network marketing refers to all kinds of marketing activities (including network research, network new product development, network promotion, network distribution, network service, etc.) based on electronic information technology and computer network.


As a new marketing method, network marketing has obvious advantages compared with traditional marketing methods. First of all, network media has the characteristics of wide communication range, fast speed, no time and geographical restrictions, no time and layout constraints, detailed content, multimedia transmission, vivid image, two-way communication and rapid feedback, which is conducive to improving the efficiency of marketing information communication, enhancing the effect of marketing information communication and reducing the cost of marketing information communication.


Secondly, network marketing has no store rental cost, and can help operators reduce inventory pressure and operating costs. On the Internet, no unit or individual is absolutely limited by their own scale, and they can equally obtain information from all over the world and show themselves equally, which creates an excellent development space for small and medium-sized investors.

Sunday, May 2, 2021

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What is network marketing?

What is network marketing?


Network marketing refers to all kinds of marketing activities (including network research, network new product development, network promotion, network distribution, network service, etc.) based on electronic information technology and computer network.


As a new marketing method, network marketing has obvious advantages compared with traditional marketing methods. First of all, network media has the characteristics of wide communication range, fast speed, no time and geographical restrictions, no time and layout constraints, detailed content, multimedia transmission, vivid image, two-way communication and rapid feedback, which is conducive to improving the efficiency of marketing information communication, enhancing the effect of marketing information communication and reducing the cost of marketing information communication.


Secondly, network marketing has no store rental cost, and can help operators reduce inventory pressure and operating costs. On the Internet, no unit or individual is absolutely limited by their own scale, and they can equally obtain information from all over the world and show themselves equally, which creates an excellent development space for small and medium-sized investors.


Details


Official services


2 comment sharing Report


Xinyue network


March 31, 2018


follow


expand all


You can see the Internet as a technical means, using new channels on the network and data feedback to improve the product conversion rate. Remember, whether it's network marketing or not, it's ultimately to improve the conversion rate!


You first understand that marketing is a closed-loop, from user survey - content production - channel delivery - data feedback - optimizing content, is a repeated process, this is the correct marketing thinking.


Now we are going to the specific operation part. From marketing to results, it is like a funnel. If the shape of a certain part of the funnel suddenly narrows, it is likely that there is a problem in a certain link. We need to find and solve the problem through the funnel of data production.


1. Set goals


All marketing work should be carried out around one goal. Never say our goal is to "let more people know about us."“ If you need to obtain seed users in the product stage, you should aim at how many seed users meet your requirements. So I spend money to do promotion, is to quickly get these users. All my work is based on this.


2. Set multiple transformation paths


There are three steps for users from contacting your products to purchasing your products. Contact build trust buy. We set up multiple transformation paths to see which path users can go through to build trust in your products better and faster.


3. Input a small amount of resources to recover the effect data of each channel


In order to speed up the test, we should pay a small amount of cost first. In a very short time, you can get different data of several transformation paths. For example, the exposure rate of microblog is not high, but the conversion rate is high; Wechat has a high exposure rate, but the conversion rate is not high. wait. You can list these representative data one by one. It's the next step, optimization.


4. Adjust the content and transformation path


The conversion rate of microblog is very high. If the exposure rate increases, can more conversion be made? It is found that the low exposure rate of microblog is due to the fact that the content put on the market is not of interest to users, and the content needs to be adjusted. The conversion rate of wechat is not high. Analysis shows that the reason is that the audition entrance is not obvious enough, and it is difficult for users to reach the next conversion link. You need to adjust the product. Of course, not only through data, but also through constant communication with users to get feedback. Most of the time, users tell us why they don't click that button and why they don't like this content. Feedback and adjustment run through the whole process of marketing.


5. Re release the advertisement to test the effect and determine the ly (pay return ratio)


Put the revised plan on the market again, and still take out a small part of the market budget for testing. I found that the exposure rate of microblog has gone up, but the conversion rate has not changed. It's a great thing. By adjusting products, wechat makes it easier for users to access more product information, and the conversion rate becomes higher. We may as well invest 1000 yuan on Weibo and wechat respectively, and find that we can earn 2000 yuan through Weibo propaganda and 3000 yuan through wechat. Now we are sure that our content is what users like. Now we need to expand the scale of publicity. We can add more transformation channels and repeat the testing process.


6. Invest resources to find the point where the marginal cost curve decreases


Because in any specific method and channel, the total traffic you can get is limited. So you also need to increase the market investment of a certain channel step by step. When we find that the investment can not get equal returns, it means that we need to spend more and more money to get an effective transformation from this channel. At this time, we spend our energy and money on exploring other channels and ways. And keep this work dynamic.


7. Discovery of new channels and laying of long tail channels for harvesting


Maybe every day there are new media that are suitable for your products. Marketers should be sensitive to find these channels to get these "cheap" traffic. In addition, for the search keywords of products, we can also do some search engine optimization work. When users search for some long tail words, they can easily find you. What you have to do is to wait for the long tail channel to bring you users

Saturday, May 1, 2021

Internet Advertising Market Next Big Thing | Major Giants Alphabet, Tencent, Twitter, Facebook

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What is the major of network marketing?

What is the major of network marketing?


expand all


Now we often see netizens on the Internet asking what the Internet marketing major does, is it good for the Internet marketing major, is it good for the employment of the Internet marketing major, and so on. In fact, these problems seem different, but they are all the same, which shows that netizens are more concerned about the following two problems:


1. With the development of Internet, network marketing has become a better industry.


2. I want to learn network marketing promotion, hoping to find a better way.


According to the explanation in the book "decryption: network marketing promotion actual combat and flow realization formula": "is there a kind of" formula method "that takes actual combat as the fundamental purpose, does not need to understand too much network marketing technology, and can" get flow faster, better and more "through the network with little or no cost, so as to obtain flow and flow realization? In fact, netizens of these problems, a word can be said to understand.


In fact, network marketing promotion is based on different products with different marketing channels can play a good promotion effect, not universal. Good products need good content as the basis of writing, so the product classification + marketing channel classification + attractive creation can obtain good traffic effect.


Specific, you can

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