What is network marketing? Be more detailed?
Network marketing refers to all kinds of marketing activities (including network research, network new product development, network promotion, network distribution, network service, etc.) based on electronic information technology and computer network.
As a new marketing method, network marketing has obvious advantages compared with traditional marketing methods. First of all, network media has the characteristics of wide communication range, fast speed, no time and geographical restrictions, no time and layout constraints, detailed content, multimedia transmission, vivid image, two-way communication and rapid feedback, which is conducive to improving the efficiency of marketing information communication, enhancing the effect of marketing information communication and reducing the cost of marketing information communication.
Secondly, network marketing has no store rental cost, and can help operators reduce inventory pressure and operating costs. On the Internet, no unit or individual is absolutely limited by their own scale, and they can equally obtain information from all over the world and show themselves equally, which creates an excellent development space for small and medium-sized investors.