What is network marketing. Online advertising?

What is network marketing. Online advertising?

In short, network marketing is to use the Internet as a means to carry out marketing activities. Network advertising is a part of network marketing, or a method of network marketing. Network advertising is to cooperate with the overall marketing strategy of the enterprise, give full play to the advantages of network interactivity, timeliness, multimedia, cross time and space, plan the form of network advertising to attract customers, and select appropriate network media for network advertising. Now that we talk about the methods of network marketing, we have to talk about the common methods of network marketing

1. Website construction

According to the specific situation of the enterprise and the characteristics and advantages of its products, we plan and design the image, content and functions of the website from the operational and technical levels, and finally build it into a platform for enterprises to carry out brand and business communication on the Internet.

2. Online advertising

In line with the overall marketing strategy of the enterprise, give full play to the advantages of network interactivity, timeliness, multimedia, cross time and space, plan the forms of network advertising to attract customers, and select appropriate network media for network advertising.

3. Search engine

Through search engine optimization, search engine ranking and Research on the popularity and relevance of keywords, it is a marketing means to achieve a higher ranking in the search engine results page.

4. Internet Mail

The value of network marketing has been recognized by more and more enterprises, and email marketing is an important part of network marketing.

5. Network Forum

In a highly centralized and sharing forum, it is also a special network marketing method to publish representative speeches and give appropriate guidance. This method has a narrow target range but strong pertinence.

6. Online magazine

Online magazine marketing is to put soft and hard advertisements on online magazines. Different from email marketing, online magazines have full protection of content and reputation. They are carefully edited and produced by professionals, and have strong timeliness, readability and interactivity.

7. Blog marketing

The influence of blog is increasing day by day. Many celebrities open blogs, which gather a lot of popularity for blogs. In fact, blogs gather a lot of opinion leaders. Through blogs, we can make full use of celebrity effect to form word-of-mouth communication.

8. Virus marketing

Viral marketing is not really carried out in the way of spreading virus, but through the user's word-of-mouth propaganda network, information spreads and spreads like virus, and spreads to thousands and millions of audiences by means of rapid replication. The classic example of viral marketing is hotmail.com. Now almost all free e-mail providers adopt similar promotion methods.

9. Network activities

Hold network special activities in the portal or professional website, such as network prize research, various online competitions, talent shows, etc.

10. Video marketing

Video has become the Internet users' favorite and most concerned form of network communication. Upload videos and put video ads on major podcast websites.

If you want to know more about network marketing, you can baidu "Hubei new blue ocean" and consult on their company's website. They are a network company providing network marketing diagnosis, outsourcing, and marketing website construction services. The companies they have served include Jiangxi Renhe group, Wuhan Jianmin Pharmaceutical Group Co., Ltd And chemical laser and other well-known enterprises.