What are the Internet marketing channels
1. Network marketing
In other words, search engine optimization is to optimize the website structure (internal link structure, website physical structure and website logical structure), high-quality website theme content and rich and valuable relevant external links, so as to make the website more friendly to users and search engines, obtain advantageous ranking in search engines, and introduce traffic to the website.
2. Information release and marketing of major websites
The information release and marketing of main websites are various online marketing methods, which are relatively simple to check the actual effect. We can immediately know how much information has been published, which high-quality websites have been published, and how many people pay attention to it after publishing. Of course, when soft information is released, there are many competitors.
3. Forum marketing
Forum marketing can become the main promotion channel of network marketing, especially in the early stage of the website, which is a good way of promotion. The high popularity of the forum can effectively provide marketing communication services for enterprises. Due to the openness of forum topics, almost all enterprises' marketing demands can be effectively realized through forum communication. Forum marketing is to take the forum as the media, participate in the discussion of the forum, establish their own popularity and authority, and promote their own products or services.
4. Blog and microblog marketing
Many websites can establish their own blogs and microblogs, publish blog posts and other relevant information, with less restrictions, quick results and free change. This is an ideal way.
5. Word of mouth marketing
Word of mouth marketing model comes from network public relations and uses the principle of word of mouth communication among users. This is a user initiated low-cost marketing method. Word of mouth marketing is also called virus marketing. It is not to use software to promote, but to guide users to actively promote through a set of reasonable points system. This is a marketing model based on user intention.
For businesses and small and medium-sized enterprises with less capital, limited manpower and imperfect facilities, the above network marketing method is a more appropriate choice. They do not require high-cost investment, complex and complex programs. Only when you have a networked computer can you sell your products to more people and a broad market without a bottom line.
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