What is network marketing? Detail point

What is network marketing? Detail point

Network marketing refers to all kinds of marketing activities (including network research, network new product development, network promotion, network distribution, network service, etc.) carried out by operators based on electronic information technology and computer network as media and means.

As a new marketing method, network marketing has obvious advantages compared with traditional marketing methods. Firstly, network media has the characteristics of wide communication range, fast speed, no time and geographical restrictions, no time and layout constraints, detailed content, multimedia transmission, vivid image, two-way communication and rapid feedback. It is conducive to improve the efficiency of marketing information communication, enhance the effect of marketing information communication and reduce the cost of marketing information communication.

Secondly, network marketing has no store rent cost, and can realize product direct sales, which can help operators reduce inventory pressure and reduce operating costs. On the Internet, no unit or individual is absolutely limited by their own scale. They can equally obtain information from all over the world and show themselves equally, which creates an excellent development space for small and medium-sized investors.