◎ differentiated marketing ◎

◎ differentiated marketing ◎ The homogenization of the beauty industry can not be ignored for a long time. No matter the product concept, name, packaging, promotion means and marketing mode, they all show the same and follow the development trend. However, when the whole beauty market has changed from a seller's market to a buyer's market, the producer centered enterprise marketing system and marketing concept have undergone fundamental changes. Enterprises need to rely on their own technical and management advantages to produce products that are superior to the existing level of the market in performance and quality, or through characteristic publicity activities and flexible marketing means in sales? Scar? The posthumous title cuts off the meaning of towering and towering, which is afraid of dying? (2) poison and brilliance? Ye? Say that the shepherd has narrowed the cochlea toad u nunnery and planted a huge smile? What?? J sword? How can we make use of this model? Happy? Glycoside? What's going on? What's the matter with you? br> Analysis of advantages and disadvantages: real differentiated marketing is to concentrate advantageous resources, avoid mainstream methods, and create product concepts or sales channels in a unique way on the basis of understanding their own product characteristics, circulation channels, efficacy technologies, promotion resources and other information, so as to achieve a surprising and winning effect. The biggest advantage of its successful operation is to quickly obtain market awareness and share, and it is easy to form resource advantages. However, it is worth noting that it is easy to be imitated by followers, so as to become mediocre and even become a victim of cultivating the market.